Sunday 20 May 2012

Edifice Red Bull (Limited Edition)







Speed & intelligence is what defines the Casio Edifice! CASIO India Private Limited, a 100% subsidiary of the JPY 341.7 Billion consumer electronics giant Casio Computer Co. Japan, is the official partner of RED BULL RACING, and today launched new EDIFICE sporty metal watches for men.



The new line-up of Edifice watches were launched at a glittering party by Toshiharu Okimuro, Head Overseas Sales, Akio Ota, Head Watch Overseas Sales, Naka, Managing Director, Casio India & Kulbhushan Seth, Head – Marketing & Sales Casio India.

These new models were designed to match the spirit of F1 racing & to convey the image technology oriented watches. The watches feature blue highlights on the dial and the lower layer of the bezel to match the Redbull F1 team colours, together with a second hand and red dial marks. These watches are equipped with an electronic crown switch and CASIO’S unique SMART ACCESS systems, which simplifies the multiple functioning of the watch.

The Limited Edition EQS- A1000 RB watch includes full auto calendar, 1/20 seconds stop watch, timer, alarm and world time. The watch uses five motors to independently operate the hour, minute and second hands, which turn on the same axis. There is also a non radio controlled model with a large disk indicator. The independent drives ensure the smooth movement of each hand. It has integrated tough solar power system, which helps in generating power from both sunlight as well as fluorescent light. The watch is approximately 193g in weight and is water resistant. It can operate non- stop for about 29 months with full charge and coordinate universal time. Incorporated with coordinated universal time of about 29 cities along with the tough solar power (solar charging) system makes it al the more unique .The watch is capable of working for about 18 months with the power saving function.




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